What’s in a name?


When I started out on the internet back in the early 90’s I was the only Junyor out there.  Fast forward to 2007 2008 and a Google search of the term “junyor” returns a whopping 43,600 51,000 results.  I know what you are thinking, “wow Junyor, you are famous.”  Although that is true, many of the results are not about me.  In fact, the folks using my birth name have done so not because some twist of genetics make them relatives of mine, but because they simply like the name (or they are bad spellers).

MySpace search of the term “junyor” returns 209 55 results, I suppose some of these are duplicates, but again, many folks are just choosing to abscond with my name and use it as a nickname.

I guess I should be flattered, but for so long I was the only junyor out there.  Now I am one voice among many.  In my pseudo brand marketing role, I wonder how this degenerates or devalues my worth.  Oh well, I salute you, junyors of the world.  Whether by birth, by choice, or by bad grammar, welcome to the club.

Leave a Reply